Clouded, our journey to uncover the culture of cloud

HPE committed to a long-term study into the ever-changing culture of cloud technologies. On our journey of exploration, we collaborated with Dark Matter, a leading technology research organisation, to provide educational thought leadership to technologists across the globe.

Our journey culminated in two feature length documentary films, the latest being Clouded II, in which we ask, does the cloud cost the earth?

London cityscape.
Clouded: Uncovering the culture of cloud video screenshot.

Clouded: Uncovering the culture of cloud

Clouded, an Original Film, uncovers the realities of cloud and its effects on both business and society. We explore how it is perceived, how technologists should develop cloud strategies and how, ultimately, putting the right workloads, in the right place, for the right reasons rings true.

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Clouded II: Does cloud cost the earth? video screenshot.

Clouded II: Does cloud cost the earth?

In this new journey of discovery, we aim to uncover the true cost of technology decision-making. We’re asking if decision making is costing businesses and the planet more than it should. Is it the technology or is it the way we are using it?

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Watch the trailer
Read the guide
  • Balance

    The journey to IT sustainability

    Balance explores how HPE provides customers with a practical route to advancing their sustainability goals through efficient IT. We take you on a simplified sustainability journey focussing on three key steps: observability, optimisation and orchestration. Together we can advance more sustainable IT to help organisations accelerate outcomes.

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    View the IT Sustainability Solutions playbook
    View the solution brief

Hear our perspectives on why cloud doesn’t need to be clouded

It’s time to make conscious cloud decisions video screenshot.

It’s time to make conscious cloud decisions

We embarked on a journey to uncover the culture of cloud which resulted in our feature film, Clouded. Since then, we sat down with our hybrid cloud specialists to discuss how Clouded aligns with the conversations they are having.

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Data conscious, storage conscious video screenshot.

Data conscious, storage conscious

Cloud is no longer a destination. It’s a way of thinking. Our HPE data specialists reflect on Clouded’s data growth narrative and how HPE support customers in data modernization.

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Data sovereignty, forecasting costs and scaling video screenshot.

Data sovereignty, forecasting costs and scaling

Our technologists are helping customers navigate the challenges raised in Clouded such as data sovereignty, forecasting costs and scaling. Dave Strong explains how.

Why resiliency matters video screenshot.

Why resiliency matters

Our HPE specialists provide their perspectives on the resiliency challenges of cloud adoption and the need to make conscious decisions about your workloads and data.

Marcus Bonner talks HPE Hybrid Cloud

HPE CTO Marcus Bonner talks about HPE's strategy to Hybrid Cloud.

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Marcus Bonner talks HPE Hybrid Cloud.